The word 'clicks' holds multitudes of meanings in this context. The film explores the challenges of a young man trying to maintain his job at a social media company, where one's livelihood depends on the number of clicks their stories receive. Clicks translate to cash, a vital component of survival in this fast-paced world. Meet Joey: burdened with hefty student debt and residing in a less-than-stellar apartment with his feisty feline, Beyoncé.
Publishers reject his manuscripts, deeming him insufficiently marketable for a book deal. Despite delivering solid content at his new digital gig, Joey's stories fail to generate clicks. His intimidating boss demands that he tailor his tales to popular demands.
Enter Joey's foray into online dating, where his disastrous encounters become fodder for his articles. And, oh, did I mention his mother's urgent need for a liver transplant? As Joey's uploads unveil more about his chaotic life, hilarity ensues.
Production on this independent film is scheduled to begin in the Fall of 2026, with a projected release in 2027.